Manara Media
All work
Concept StudyFMCG & Confectionery·2025

Kanz

Worth unwrapping.

A luxury chocolate & dates gifting house — a joyful bilingual brand and a colour-rich packaging system built for the UAE's gifting seasons.

The collection

A luxury chocolate & dates gifting house — a joyful bilingual brand and a colour-rich packaging system built for the UAE's gifting seasons.

Brand IdentityBilingual EN / ARPackaging SystemE-commerce

01Lost in the gold foil

Walk any Dubai mall and every premium dates-and-chocolate box looks identical — brown, gold, ornate, interchangeable. Gifting is the most joyful purchase there is; the shelf just doesn't show it.

The bilingual logo (EN / AR)
The bilingual logo (EN / AR)

02Joy you can shelve

Kanz — 'treasure' — brings the joy back. A colour for every flavour, a treasure-chest of a box for every occasion: premium craft with the energy of a candy store, not the hush of a jewellery counter.

A colour for every flavour
A colour for every flavour

03The system is the star

A bilingual identity, an arabesque-inspired pattern language, and a packaging architecture that scales — colour-coded flavour collections, Ramadan and Eid editions, and an unboxing moment designed to be photographed.

The unboxing
The unboxing

04Given, grammed, repeated

Gift sets that sell out each season, unboxings that share themselves on social, and a direct e-commerce channel that turns one Eid gift into a year-round habit.

Chocolate-dipped dates
Chocolate-dipped dates
The boutique
The boutique
The Ramadan & Eid editions
The Ramadan & Eid editions
The gift, given
The gift, given

Designed outcomes

+64%
Gift-set sales
2.9×
Unboxing shares
Sold out
First Eid collection

A self-initiated concept study. Kanz is an original project created by Manara Media to demonstrate our strategy, design and development approach for the fmcg & confectionery sector. It is not affiliated with any existing brand, and all metrics shown are design targets.

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